Problems of music industry todayProblem #1:
People hear their favorite songs over and over again; they feel fed up by them, know the songs by heart, so they don’t impress them anymore.
MINT Audio format allows you to enjoy your favorite songs almost indefinitely, because each time you press the "Mint" button, it sounds differently.
The sound recording history improvements, from vinyl records to mp3 files, were reaching two goals — make it better in quality and smaller in size, hitting the maximum of what human ear can perceive. There is no point in improving it anymore.
We're not making "yet another higher-quality sound" - we are adding a new dimension to sound recording.
Remember projects like Beatles Anthology and similar projects by other legendary performers? The success of projects of this kind is defined by the fact that well-known songs are recorded in alternative versions - this determines the fan's decision to buy music.
Look at pairs of songs we have listed for you here. They are almost the same, but somewhat different, which is highly valued by aficionado fans:
In these two songs you can hear some subtle differences: